Once a visitor gets to your site, how do you convert them to an actual lead?  How do you get them to call, fill out a contact form, or visit your sales office?   The answer is to optimize each “landing page” that we send visitors to.   Rather than sending visitors to your home page, studies confirm that it is far more effective to send visitors to a specific “landing page” that is designed to convert.

Our goal is to maximize user engagement and persuade visitors to act.  We accomplish this through testing variations of many of the elements of a landing page.  We evaluate and compare different headlines, graphics, images, buttons, etc.  This is an ongoing process that can have a dramatic positive impact on your site’s effectiveness.